The concept of ETM is a strategic advantage that has been lost in the chaos of offshoring. The concept of offshoring started in India more than 3 decades ago and already spread across many countries across the globe.
So what is ETM and why it is different?
I cite this article in Forbes talking about this concept without the branding in 2010. Now it is reality!
Imagine the team in your head office, spread throughout the globe. This gives the ability to extend your team to reach the human talent that is not available locally, but you can find it through a partner like BistecGlobal.
Having a remote team in an offshore context can be a strain to you mainly because of the lack of transparency. Most often offshore providers use the team on multiple projects and you may find yourself working with different people than who was initially assigned to you just when you were just getting started.
ETM takes the best offshoring minus the bad experience. It gives you the control you need while you retain better financial and logistical benefits. It provides you total integration with the remote teams and also with your business. With ETM you are able to synchronize all of your “well-tuned” processors, practices and values, into your Extended Team making it a fully functional branch office with a similar design and identity.
The advantages of an Extended Team Model
“At Bistec Global, we’ve had different experiences working with a verity of engagement models, including ETM and we thrive in this particular environment, and here’s why”
1. Constant control of time and effort of your team
You have the flexibility where you can apply any time or task-driven mechanism/tool to your extended team. Thereby measuring performance with 100% transparency and synchronization.
2. Growth opportunities without distracting the home team
You might have a successful project that your in-house team is working on and you plan on them continuing to complete it. You can delegate all the new projects to your extended team. Or you can focus on moving some of the work your home team is doing to the ETM while the home team takes on high-value customer-centric work.
3. Having access to a wider knowledge base
Not being tied down to a single location is a great thing. By using the ETM you can have a team in another location of the world, with a wider knowledge base of technologies, local markets, and other skills that your business can benefit from. Having different kinds of people working globally, using their knowledge, will lead to creating a startup environment that can take a solution or application on a global market easier than having a centralized local team.
An extended offshore team can save time and money and yet give the expertise that you need to make your application or solution work.
5. Common contribution to the success and equal responsibilities
The extended team is involved in the complete cycle of a job/project, not just an isolated part of it which makes for better transition and continuity.
6. Employee training throughout the enterprise
Your corporate image should reflect through all your products and service. This can only be achieved by extensive and continuous team training throughout the company and your extended team…
7. Reduced staff fluctuations
An extended team is part of a bigger team and employees associate better to their job roles with larger companies which reduces the effect on turnover and dependencies. It leads to a steady workflow and become resilient to changes in the cooperates which otherwise would be difficult to manage.
8. Increased global market reach
A global team means that you can easily have a presence in more than one market. Of course, in today’s world, you can have global reach just by having a great solution and great marketing, but to have people in different parts of the world, that know the local market and the local mentality can always help you build a market reach faster.
9. The Time Zone advantage
Your business generally requires extended hours of work which can result in overworked and demotivated employees. Overlap of work hours with your extended teams is important and the part that does not overlap will work to your advantage when planning your project delivery, especially at peak times.
The use of a global talent pool has gained popularity over the last decade. The Extended Team Model is the next stage of outsourcing. Affiliation of your business rather than a group of contractors. ETM offers more flexibility and a new level of dedication. Your extended team may extend according to the objectives set and the resources you require while maintaining your core values and identity.